Leadership Team

Shawn Broussard

Shawn Broussard - CEO

Shawn Broussard is the CEO of Service First Mortgage. Shawn founded Service First in 1997 and has spearheaded the company's strategic initiatives while supplying a strong vision of growth and development.

His mortgage industry experience spans over 25 years and includes roles in servicing, secondary, and origination.

As a loan officer, Shawn was a top producer and developed the Power of S3 platform based on Speed, Service and Synergy, which Service First loan officers use today to deliver a superior product to the real estate market.

Shawn resides in Plano, Texas, with his wife Martha of 20 years and their two children.


 
Patti McKee

Patti McKee - CFO

Patti McKee is the Chief Financial Officer of Service First Mortgage. She joined the team in 2014 and has executive oversight of accounting, secondary marketing and compliance.

Patti holds over 30 years of experience in the financial services industry. In previous roles, she had executive oversight of all accounting, marketing and financial activities of a $3.7 billion publicly traded institution, with a market cap of approximately $800 million.

She is a graduate of the University of Texas at Dallas, where she received an Executive Master of Business Administration degree and a Bachelor of Science degree in Business Administration. In addition, she has her CPA designation and serves on two non-profit boards.

In 2011, Patti was named Outstanding CFO of a Public Company by D CEO Magazine, which she received at the Top 15 Financial Executives Awards ceremony held in Dallas, Texas.


 
Joe Miller

Joe Miller - COO

Joe Miller is the Chief Operating Officer of Service First Mortgage. In this role, he oversees company operations, leads strategic initiatives to drive growth and increases overall operational efficiency through process improvement and leveraging the latest technology.

Joe's career includes over 27 years of mortgage industry and financial services experience with an extensive leadership background. Prior to joining Service First Mortgage, Joe held leadership positions with Bank of America, Wells Fargo Home Mortgage, Fifth Third Bank,Mellon Mortgage Company, BankAmerica Mortgage and Prudential Home Mortgage Company.

Joe holds a Bachelor of Business Administration in Finance from the University of Iowa. 


 
Joe Treinen

Joe Treinen - National Sales Director

Joe Treinen is the National Sales Director of Service First Mortgage. In this position, he focuses on improving the company’s overall production, while expanding our unique culture and brand nationally.

Joe’s career includes over 22 years of direct mortgage experience with an extensive sales and leadership background. Prior to joining Service First Mortgage, Joe held leadership positions with PNC Mortgage, Bank of America and Fifth Third Bank.

Joe believes in giving back to the community and serves as leader of the National WATCH D.O.G.S. (Dads of Great Students) program. He holds a Bachelor’s Degree in Marketing from the University of Cincinnati, and an MBA from Xavier University in Cincinnati.   


 
Mark Resmini

Mark Resmini - Human Resources Director

Mark Resmini is the Director of Human Resources for Service First Mortgage. In this position, he is responsible for all of the human resources functions, including recruitment and staffing, benefits, classification and compensation, payroll, training, employee relations, leadership development and talent management. Mark’s background and experience includes accomplishments in the areas of employee development, organizational design, performance management, process improvement and innovative problem solving.

Mark holds over 14 years of human resources experience, including positions with a nationally recognized insurance company and bank.

Mark received his MBA and bachelor’s degree from New Mexico State University. He is a member of the Society for Human Resource Management (SHRM) and has served on a variety of boards, committees and organizations within the community.


 
John Donnelly

John Donnelly - Regional Sales Manager

John Donnelly is the Regional Sales Manager for Service First Mortgage and Vice President of the company. He holds over 20 years of experience in the mortgage industry, in a variety of roles including Loan Officer, Producing Branch Manager and Vice President of Branch Operations.

He joined Service First Mortgage in 2009 as a Regional Manager and earned Regional Manager of the Year in 2011 and 2012. In 2013, he received the designation as one of the 40 Most Influential Mortgage Professionals by National Mortgage Professional Magazine.


 
Ian Kimball

Ian Kimball - Director of Sales Development

Ian Kimball is the Director of Sales Development for Service First Mortgage. In this position, he is responsible for building the infrastructure to help the company profitably grow, while maintaining our unique culture and brand. Ian holds 16 years of direct mortgage experience with an extensive background in sales, strategy and leadership.

Prior to joining Service First, Ian held positions as Area Sales Manager and Senior Vice President of Sales Strategy with several national full-service mortgage lenders where he led sales team in the development and launch of sales campaigns and spearheaded programs to increase loan officer productivity across the country.

Ian holds a Bachelor’s degree from the University of Minnesota. He lives in Minneapolis, Minnesota, where he enjoys outdoor activities, sports, reading, and spending time with his wife and two daughters.


 
Chuck Barnes

Chuck Barnes - Regional Sales Manager

Chuck is the Regional Sales Manager of Service First. He is also a United States Navy Veteran and a top sales manager across many markets and finished #1 in the country for a Top 6 Bank in the two years prior to joining Service First. He is a former mortgage company owner who is skilled in creating strong partnerships with realtors by closing on time and reciprocating referrals. His corporate background involves extensive training in process flows, customer service, and meeting business goals.


 
Dee Hoyle

Dee Hoyle - Secondary Marketing Manager

Dee Hoyle is the Secondary Marketing Manager for Service First Mortgage and is a Managing Vice President of the company. Dee joined the company more than 14 years ago and rose through the ranks to his current role.

For the past 12 years, Dee has been a part of the secondary marketing department and has helped with the growth of the company by establishing new relationships with correspondent lenders, initiating a company hedging program, and obtaining approval with government agencies.


 
Jim Berkley

Jim Berkley - Underwriting Director

Jim Berkley is the Underwriting Director for Service First Mortgage.

His real estate/mortgage experience spans over 29 years and includes positions in closing, processing, PPS management, underwriting, and loan origination with several nationally recognized mortgage and banking institutions.

Jim joined Service First Mortgage in 2011 and received his bachelor’s degree in Marketing from the University of Arkansas at Little Rock.


 
Sammy Gonzalez

Sammy Gonzalez - Marketing Director

Sammy Gonzalez joined Service First Mortgage in 2016 as the Marketing Director and is responsible for developing marketing strategies and leading the daily operations of the marketing team.

His experience and background includes creating strategic plans for accelerated growth and brand development through marketing, design, event creation and management and leadership of creative teams in the nonprofit sector.

Sammy holds a Bachelor’s degree in Communication Design from Texas State University. He lives in Frisco, Texas with his wife, Cynthia, and enjoys live music, rooting for his favorite sports teams, learning about leadership and entrepreneurship and spending time with his two young daughters.